The Innovative Marketer Roundtable
October 17 @ 8:00 AM (EDT) - 10:00 AM (EDT)
The Four Seasons
When it comes to marketing, if you’re feeling comfortable you’re falling behind. Data and analytics are driving decisions in real time. Mobile technologies, new social platforms, hyper-personalization, access to data, and changing consumer behaviors are all moving faster than ever – impacting the ways companies drive brand awareness, build loyalty, and sell products and services.
Join Mack McGee, CMO, SC&H Group, Kiera Hynninen, CMO, Johns Hopkins University/Carey Business School, Drew Iddings, Director, Brand Marketing and Corporate Sponsorships, Constellation, and Melissa Teague, Team Leader, Marketing, Merritt Properties for a panel discussion to be led by Vicki Brakl, VP of Integrated Marketing, MNI Target Media, Inc. to discuss how to navigate these waters and what trends are on the horizon.